A beautiful, professional website is essential for your organization, but is your website easy to find for visitors? Are they the right visitors? The term SEO (search engine optimization) is increasingly common. But what exactly is it and how does it work?
Score in Google How do you search for information about products and/or services? Exactly, via the internet, via search engines. More and more people search for products and services via search engines. Convenience and results are important here. People want to quickly find what they are looking for, offline as well as online. In the majority of cases, only the top 5 results are viewed in Google, what if your website is not listed? Are you not at the top of Google with your website? Then you miss visitors and potential customers. Scoring high in Google is a must for every organization and you take care of that with SEO. What is search engine optimization? SEO stands for 'Search Engine Optimization', or search engine optimization. Search engine optimization ensures better findability of your website in Google, among others. When your website scores high in the search results of the search engine, you ensure that your website is found better and more often by your (potential) customers. How does search engine optimization work? Google determines the ranking of websites in the search results on the basis of many criteria. Google continuously optimizes and adjusts these criteria to show search results as relevant as possible. For example, on January 13th, 2020, Google released a very significant Broad Core Algorithm Update that increases as the search engine have confirmed that the new Google Update is a broad core algorithm update. The "GiddyUp - SEO Company Cape Town" is full optimization about the latest developments. A high position with the right keywords, therefore, ensures an optimal reach of potential customers. But how do you ensure that your website scores high in Google? Are you curious about how your website scores in Google or are you interested in a custom SEO process? We are happy to help you improve your ranking in search engines!
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People are often asked how to guarantee that a website will rank in the top 10 of Google within six months of launching the SEO campaign. Even if the customer is willing to pay everything it costs to make it happen, there is still no guarantee that the money is worth it. At such a moment we must be honest and indicate that we cannot guarantee the request. Based on experience, we know that almost every site must go in the right direction after 6 months of optimization. It can only never be guaranteed. There are too many variables in the game that we cannot control to make such a promise.
Google SEO guidelines Google even describes it in their SEO starter guide with guidelines for webmasters. No one can guarantee a page one on Google. Beware of SEO companies that claim to guarantee increases, claiming to have a "special relationship" with Google by indicating that they are a Google partner, this causes confusion. A Google partner qualification is linked to Adwords and not to SEO. There are no SEO companies that have priorities. 200 SEO factors There are around 200 classification factors that the Google algorithm uses to determine where a page of a website comes in the SERPs. Although we know and understand many of those factors, there are many things that we do not know how relevant to them are. It is often the sites that try to turn SEO into a number game (X links from X sites with X keywords and I am at the top of page 1!) These are unauthorized activities and are often punished with a penalty. No guaranteed SEO plan Just as no SEO company can guarantee SEO results, there is no guaranteed SEO plan that automatically results in a boost in the search engine and a visitor jump. Every website is unique, with various advantages, problems and online marketing objectives. Although many tactics work for almost every site across the board, the way in which those campaigns are implemented varies from site to site. What worked for one site may not work for another; even if they operate in the same industry! That is why it is so important that competitors' actions do not let your SEO dictate. Being an SEO copycat is no guarantee of SEO success. At a certain point you have to do things better and differently than your competition if you want your website to surpass them. Whenever you see an SEO consultant or a company that promises "guaranteed SEO", this is probably a good indication that they have no idea. See it this way: Your advertising agency can make a commercial that wins all kinds of prizes, but there is no guarantee that your sales will increase by 50%. Why would you keep your SEO to different expectations? Also read the article or blog 'Do you need an SEO?' from Google if you want to know what they think about this themselves. GiddyUp strives for quality over quantity. GiddyUp SEO Company Cape Town specialists go for the best results. We help you achieve the best positions. More than 20 years of experience in online marketing, SEO and web design. That is on our counter today, and we are proud of it! Do you need an experienced specialist for your web design and SEO services in Cape Town? Then you have come to the right place. We are based in South Africa.
We offer you a wide range of services. Based on experience. Built up over the years. The digital landscape is constantly evolving. Not easy to keep up with. Yet it is important not to miss the digital boat. Do you want to communicate better online and offline? Call on GiddyUp from now on. They give your company image the necessary (online) boost. We closely follow the marketing trends and digital developments. That way you can concentrate on what really counts: your core business and your customers. Each his profession. Each has its own expertise. We help you with all online applications that take your business to the next level. From website to Facebook page. From simple maintenance to complete management. Our experienced experts, driven marketers and digital natives certainly have an answer for your digital problem. GiddyUp is a top SEO services company in Cape Town. Call now 027-82-4698329. |
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